Update To Granting Of Options Announcement

ALERT STEEL HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847
(“Alert” or “the company”)

UPDATE TO GRANTING OF OPTIONS TO TURNAROUND PARTIES AND THE EXECUTIVE MANAGERS AND WITHDRAWAL OF CAUTIONARY ANNOUNCEMENT

1    INTRODUCTION
Shareholders are referred to the announcement, dated 18 August 2011 relating to the granting of options to turnaround parties and the executive managers and withdrawal of cautionary announcement and are advised that the table as set out in paragraph 4 of this announcement should be replaced with the table as per paragraph 2 below due to the erroneously omitting of Mr Donovan Fourie* from the table.

2    THE EXECUTIVE OPTION GRANT
The maximum number of Alert shares that may be subscribed for by the  Executive Managers in terms of the Executive Options are as follows:

Executive managers
Designation Number of Executive Options granted
Wynand Schalekamp    Deputy Chairman                                             39 393 939
Dawie de Beer        Managing Executive Business Development           23 636 364
Theresia Engelbrecht Managing Executive Branch Operations              20 681 818
Edwin Bohmer         Chief Information Officer                                      14 772 727
Neil Cresswell       Chief Financial Officer/ Financial Director             26 590 909
Charlotte du Toit    Managing Executive Corporate and Hole Sale         8 863 636
Donovan Fourie*      Managing Executive Hub Operations                  14 772 727
Barend Barnard       Marketing Executive                                               8 863 636
Total                                                                                                 157 575 756

Pretoria
19 August 2011

Designated Adviser
Vunani Corporate Finance

Renewal Of Cautionary Announcement

ALERT STEEL HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847
(“Alert” or “the company”)

ACQUISITION OF SHARES IN AND CLAIMS AGAINST ALERT STEEL NORTHWEST AND RENEWAL OF CAUTIONARY ANNOUNCEMENT

1. INTRODUCTION
Shareholders are referred to the cautionary announcements, of which the last was dated 4 August 2011, and are advised that Alert has entered into an agreement (“the Alert Steel Northwest Acquisition”) with Alert Steel Northwest (Pty) Limited (“Alert Steel Northwest”), Capital Africa Steel (Pty) Limited (“Capital Africa Steel”) and the JC Family Trust, in terms of which Alert will acquire from Capital Africa Steel and the JC Family Trust all of the shares in Alert Steel Northwest (“Alert Steel Northwest Sale Shares”), and from Capital Africa Steel all of the claims on loan account held by Capital Africa Steel against Alert Steel Northwest (Alert Steel Northwest Sale Claim”).
References below to the:
“Alert NAV Per Share” as at any particular date means, subject to the proviso below, an amount calculated by dividing the net asset value of Alert (excluding inter alia the net asset value of Alert Steel North West, any shareholder loans and any loans outstanding, including interest thereon, to Capital Africa Steel, that arose through the implementation of the Alert Steel North West Acquisition) as at such date by the number of issued ordinary shares in Alert as at such date, provided that the Alert NAV Per Share shall never be less than 3,3 cents per share;
“Alert Steel Northwest Closing Date” means the first business day following the day on which all of the suspensive conditions as set out in paragraph 5 have been fulfilled or waived;
“Alert Steel Northwest Conversion Period” means the period commencing on the second anniversary of the Alert Steel North West Closing Date and ending on the third anniversary of the Alert Steel North West Closing Date; and
“Alert Steel Northwest Conversion Date” means any date falling within the Alert Steel North West Conversion Period selected in writing by Alert and notified by Alert to the Alert Steel North West Sellers prior to the end of the Alert Steel North West Conversion Period, provided that, in the event that no such notification is received by the Alert Steel North West Sellers prior to the end of the Alert Steel North West Conversion Period, the Alert Steel North West Conversion Date shall be deemed to be the third anniversary of the Alert Steel North West Closing Date; and
“Alert Steel Northwest Sellers” means Capital Africa Steel and the JC Family Trust.

2. BACKGROUND AND RATIONALE
Traditionally, Alert operated as a large retailer of prime steel, building materials, plumbing and hardware products. Alert is however in the process of returning to its core business which is the selling and supplying of steel and steel related products and services.

Alert Steel Northwest is a retailer of steel. The location of the branches within Alert Steel Northwest enables Alert to expand to Rustenburg, Mafikeng and other rural areas, in the North West province, which have been identified by Alert as a strong growth area through branch networking and the container concept. The branches in the North West province will be utilised as a distribution network for Alert to expand further into the Northern Cape.

3. EFFECTIVE DATE
The effective date of the Alert Steel Northwest Acquisition will be the Alert Steel Northwest Closing Date.

4. CONSIDERATION
4.1    Alert will acquire the Alert Steel Northwest Sale Shares on the Alert Steel Northwest Closing Date for a purchase price equal to R100 plus a further amount equal to the net asset value of Alert Steel Northwest (excluding any shareholder loans or interest accrued thereon) as at the Alert Steel Northwest Conversion Date.

4.2    Alert will acquire the Alert Steel Northwest Sale Claims on the Alert Steel Northwest Closing Date for a purchase price equal to the face value of the Alert Steel Northwest Sale Claims.

4.3    On the Alert Steel Northwest Closing Date, Alert shall discharge the purchase consideration for the Alert Steel Northwest Sale Claims on loan account by creating a loan account in favour of Capital Africa Steel (“the Capital Africa Steel Loan Claim”) with a value equal to the face value of the Alert Steel Northwest Sale Claims as at the Alert Steel Northwest Closing Date. The Capital Africa Steel Loan Claim will accrue interest at prime plus 2% from the Alert Steel Northwest Closing Date to the Alert Steel Northwest Conversion Date.

4.4    On the Alert Steel Northwest Conversion Date, Alert will:
convert the Capital Africa Steel Loan Claim to shares in Alert, by issuing to Capital Africa Steel such number of shares in Alert as have an aggregate subscription price (at the Alert NAV Per Share) equal to all amounts outstanding to Capital Africa Steel in respect of the Capital Africa Steel Loan Claim as at the Alert Steel Northwest Conversion Date (including accrued interest thereon); and

discharge the further amounts owing to the Alert Steel North West Sellers in respect of the Alert Steel Northwest Sale Shares (as contemplated in paragraph 4.1 above) as at the Alert Steel Northwest Conversion Date owing by issuing to the Alert Steel Northwest Sellers such number of shares in Alert as have an aggregate subscription price (at the Alert NAV Per Share).

5. SUSPENSIVE CONDITIONS
The Alert Steel Northwest Acquisition is subject to all regulatory approvals having been obtained, including specifically any approvals required in terms of the Companies Act, the Competition Act and the JSE Listings Requirements.

6. CATEGORISATION OF THE ALERT STEEL NORTHWEST ACQUISITION AND CIRCULAR TO SHAREHOLDERS
The Alert Steel Northwest Acquisition is categorised, in terms of the JSE Listings Requirements, as a related party transaction. Accordingly, shareholders’ approval of the transaction and an independent opinion relating to the fairness thereof is required in terms of the JSE Listings Requirements.

7. CESSION OF SHARES
Alert has undertaken that, with effect from the Alert Steel Northwest Closing Date, it shall cede in securitatem debiti (and not as an “out-and-out” cession) to Capital Africa Steel, all of Alert’s rights, title and interests in and to the Alert Steel Northwest Sale Shares, and pledge the Alert Steel Northwest Sale Shares to Capital Africa Steel, as a continuing general covering security, for the due and punctual performance of all obligations and the due and punctual payment of all sums of money, which may at any time be or become owing by Alert to Capital Africa Steel in terms of the Alert Steel Northwest Acquisition.

8. PRO FORMA FINANCIAL EFFECTS OF THE ALERT STEEL NORTHWEST ACQUISITION
Shareholders are referred to the announcements dated 8 February 2011 and 31 March 2011 in which the disposal of the Klerksdorp, Lichtenburg and Randfontein branches (“the Subject Businesses”) to Alert Steel Northwest and the restructuring of Alert were detailed respectively.

The Alert Steel Northwest Acquisition will not have any material financial effect on Alert as at 30 December 2010 (which is the date of the last published financial results), as:
the Subject Businesses Disposal had no effect prior to or on 31 December 2010; and
in terms of the Alert Steel North West Acquisition Alert will acquire the Alert Steel Northwest Sale Shares and the Alert Steel Northwest Sale Claims, and accordingly the Subject Businesses (now held by Alert Steel Northwest) will again form part of the Alert group of companies.

9. FURTHER CAUTIONARY ANNOUNCEMENT
Shareholders are advised to continue exercising caution in dealing in the company`s securities as negotiations are still in progress, which if successfully concluded, may have a material effect on the price of the company’s securities.

Pretoria
18 August 2011

Designated Adviser
Vunani Corporate Finance

Update, Reorganisation Alert Polokwane

ALERT STEEL HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847

(“Alert” or “the company”)

UPDATE ON THE REORGANISATION OF ALERT STEEL POLOKWANE (PTY) LIMITED AND ALERT STEEL REINFORCING (PTY) LIMITED

Shareholders are referred to the announcement dated 10 May 2011, and are advised that Competition Commission approval relating to the transaction has been granted. Shareholders are advised that there are still other suspensive conditions to be fulfilled, therefore the transaction is not yet unconditional.

Pretoria
18 August 2011

Designated Adviser
Vunani Corporate Finance

Claims Against Alert Steel Northwest

ALERT STEEL HOLDINGS LIMITED

(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847
(“Alert” or “the company”)

 ACQUISITION OF SHARES IN AND CLAIMS AGAINST ALERT STEEL NORTHWEST AND RENEWAL OF CAUTIONARY ANNOUNCEMENT

1. INTRODUCTION
Shareholders are referred to the cautionary announcements, of which the last was dated 4 August 2011, and are advised that Alert has entered into an agreement (“the Alert Steel Northwest Acquisition”) with Alert Steel Northwest (Pty) Limited (“Alert Steel Northwest”), Capital Africa Steel (Pty) Limited (“Capital Africa Steel”) and the JC Family Trust, in terms of which Alert will acquire from Capital Africa Steel and the JC Family Trust all of the shares in Alert Steel Northwest (“Alert Steel Northwest Sale Shares”), and from Capital Africa Steel all of the claims on loan account held by Capital Africa Steel against Alert Steel Northwest (Alert Steel Northwest Sale Claim”).

References below to the:
“Alert NAV Per Share” as at any particular date means, subject to the proviso below, an amount calculated by dividing the net asset value of Alert (excluding inter alia the net asset value of Alert Steel North West, any shareholder loans and any loans outstanding, including interest thereon, to Capital Africa Steel, that arose through the implementation of the Alert Steel North West Acquisition) as at such date by the number of issued ordinary shares in Alert as at such date, provided that the Alert NAV Per Share shall never be less than 3,3 cents per share;

“Alert Steel Northwest Closing Date” means the first business day following the day on which all of the suspensive conditions as set out in paragraph 5 have been fulfilled or waived;

“Alert Steel Northwest Conversion Period” means the period commencing on the second anniversary of the Alert Steel North West Closing Date and ending on the third anniversary of the Alert Steel North West Closing Date; and

“Alert Steel Northwest Conversion Date” means any date falling within the Alert Steel North West Conversion Period selected in writing by Alert and notified by Alert to the Alert Steel North West Sellers prior to the end of the Alert Steel North West Conversion Period, provided that, in the event that no such notification is received by the Alert Steel North West Sellers prior to the end of the Alert Steel North West Conversion Period, the Alert Steel North West Conversion Date shall be deemed to be the third anniversary of the Alert Steel North West Closing Date; and
“Alert Steel Northwest Sellers” means Capital Africa Steel and the JC Family Trust.

2. BACKGROUND AND RATIONALE
Traditionally, Alert operated as a large retailer of prime steel, building materials, plumbing and hardware products. Alert is however in the process of returning to its core business which is the selling and supplying of steel and steel related products and services. Alert Steel Northwest is a retailer of steel. The location of the branches within Alert Steel Northwest enables Alert to expand to Rustenburg, Mafikeng and other rural areas, in the North West province, which have been identified by Alert as a strong growth area through branch networking and the container concept. The branches in the North West province will be utilised as a distribution network for Alert to expand further into the Northern Cape.

3. EFFECTIVE DATE
The effective date of the Alert Steel Northwest Acquisition will be the Alert Steel Northwest Closing Date.

4. CONSIDERATION
4.1 Alert will acquire the Alert Steel Northwest Sale Shares on the Alert Steel Northwest Closing Date for a purchase price equal to R100 plus a further amount equal to the net asset value of Alert Steel Northwest (excluding any shareholder loans or interest accrued thereon) as at the Alert Steel Northwest Conversion Date.

4.2 Alert will acquire the Alert Steel Northwest Sale Claims on the Alert Steel Northwest Closing Date for a purchase price equal to the face value of the Alert Steel Northwest Sale Claims.

4.3 On the Alert Steel Northwest Closing Date, Alert shall discharge the purchase consideration for the Alert Steel Northwest Sale Claims on loan account by creating a loan account in favour of Capital Africa Steel (“the Capital Africa Steel Loan Claim”) with a value equal to the face value of the Alert Steel Northwest Sale Claims as at the Alert Steel Northwest Closing Date. The Capital Africa Steel Loan Claim will accrue interest at prime plus 2% from the Alert Steel Northwest Closing Date to the Alert Steel Northwest Conversion Date.

4.4 On the Alert Steel Northwest Conversion Date, Alert will: convert the Capital Africa Steel Loan Claim to shares in Alert, by issuing to Capital Africa Steel such number of shares in Alert as have an aggregate subscription price (at the Alert NAV Per Share) equal to all amounts outstanding to Capital Africa Steel in respect of the Capital Africa Steel Loan Claim as at the Alert Steel Northwest Conversion Date (including accrued interest thereon); and discharge the further amounts owing to the Alert Steel North West Sellers in respect of the Alert Steel Northwest Sale Shares (as contemplated in paragraph 4.1 above) as at the Alert Steel Northwest Conversion Date owing by issuing to the Alert Steel Northwest Sellers such number of shares in Alert as have an aggregate subscription price (at the Alert NAV Per Share).

5. SUSPENSIVE CONDITIONS
The Alert Steel Northwest Acquisition is subject to all regulatory approvals having been obtained, including specifically any approvals required in terms of the Companies Act, the Competition Act and the JSE Listings Requirements.

6. CATEGORISATION OF THE ALERT STEEL NORTHWEST ACQUISITION AND CIRCULAR TO SHAREHOLDERS

The Alert Steel Northwest Acquisition is categorised, in terms of the JSE Listings Requirements, as a related party transaction. Accordingly, shareholders’ approval of the transaction and an independent opinion relating to the fairness thereof is required in terms of the JSE Listings Requirements.

7. CESSION OF SHARES
Alert has undertaken that, with effect from the Alert Steel Northwest Closing Date, it shall cede in securitatem debiti (and not as an “out-and-out” cession) to Capital Africa Steel, all of Alert’s rights, title and interests in and to the Alert Steel Northwest Sale Shares, and pledge the Alert Steel Northwest Sale Shares to Capital Africa Steel, as a continuing general covering security, for the due and punctual performance of all obligations and the due and punctual payment of all sums of money, which may at any time be or become owing by Alert to Capital Africa Steel in terms of the Alert Steel Northwest Acquisition.

8. PRO FORMA FINANCIAL EFFECTS OF THE ALERT STEEL NORTHWEST ACQUISITION
Shareholders are referred to the announcements dated 8 February 2011 and 31 March 2011 in which the disposal of the Klerksdorp, Lichtenburg and Randfontein branches (“the Subject Businesses”) to Alert Steel Northwest and the restructuring of Alert were detailed respectively. The Alert Steel Northwest Acquisition will not have any material financial effect on Alert as at 30 December 2010 (which is the date of the last published financial results), as: the Subject Businesses Disposal had no effect prior to or on 31 December 2010; and in terms of the Alert Steel North West Acquisition Alert will acquire the Alert Steel Northwest Sale Shares and the Alert Steel Northwest Sale Claims, and accordingly the Subject Businesses (now held by Alert Steel Northwest) will again form part of the Alert group of companies.

9. FURTHER CAUTIONARY ANNOUNCEMENT
Shareholders are advised to continue exercising caution in dealing in the company`s securities as negotiations are still in progress, which if successfully concluded, may have a material effect on the price of the company’s securities.

Pretoria
18 August 2011

Designated Adviser
Vunani Corporate Finance

Declaration & Terms Renouncable Rights Offer

ALERT STEEL HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET ISIN: ZAE000092847
(“Alert” or “the company”)
DECLARATION ANNOUNCEMENT AND TERMS OF THE PARTIALLY UNDERWRITTEN ALERT RENOUNCEABLE RIGHTS OFFER
1. Introduction and terms of the rights offer
Shareholders are referred to the announcements dated 15 October 2010 and 31 March 2011 and are advised that the company has finalised terms in order to raise up to R50 million by way of a partially underwritten rights offer of 1 515 151 515 new no par value ordinary shares (”rights offer shares”) to Alert shareholders recorded in the register at the close of business on Friday, 9 September 2011.
The subscription price is 3.3 cents per rights offer share (“rights offer price”). The ratio of the rights offer is 591.79 rights offer shares for every 100 Alert shares held (“rights offer”). The rights offer price represents a discount of 80.59% to the 30 day volume weighted average price of Alert ordinary shares of 17 cents as at 19 April 2011 being the date that the Underwriting Agreement was entered into by the company. The rights offer shares, once subscribed for and issued, will rank pari passu in all respects with the existing issued Alert shares (“the Alert shares”).
2. Underwriting agreement
An agreement has been entered into between the company, the WF and JC Family Trust, Capital Africa Steel (Pty) Limited (“CAS”), Carlmac Steel (Pty) Limited, Cannistraro Investments 219 (Pty) Limited, Gayatri Paper (Pty) Limited, Andrew Charles Brookstein, Richard Maynard and Owen Vernon Jevon (collectively “the underwriters”), in terms of which the underwriters have agreed to partially underwrite the rights offer shares at the rights offer price (“the Underwriting Agreement”), subject to the conditions precedent set out in 3 below. The underwriters will underwrite up to a maximum of R36.3 million being 72.60 % of the rights offer.
CAS and the WF & JC Family Trust have provided Alert with irrevocable commitments to follow their rights, to the value of R28.3 million, which amount is included in the underwritten amount referred to above. Due to the financial constraints under which the company and its subsidiaries (“the Group”) were operating at the time that the company entered into the Underwriting Agreement, it was agreed with the underwriters that they would make their respective underwritten amounts available to the company on loan account.
3. Specific issue of shares for cash
In terms of the Underwriting Agreement, it was agreed that, to the extent that certain of the underwriters, namely Cannistraro Investments 219 (Pty) Limited, Gayatri Paper (Pty) Limited, Andrew Charles Brookstein and Richard Maynard (“the subject underwriters”), by virtue of their underwriting, were not allocated at least 151 515 152 rights offer shares at the rights offer price in terms of the rights offer, Alert shall be required to allot and issue to the subject underwriters, in terms of a specific issue of shares for cash (“the specific issue”), such number of shares in Alert, at the rights offer price, as would result in the subject underwriters collectively between them holding 151 515 152 shares in Alert pursuant to the implementation of both the rights offer and the specific issue.
4. Conditions precedent
The Underwriting Agreement is subject inter alia to the fulfilment of the following suspensive conditions: to the extent required, all necessary regulatory approvals having been obtained from all relevant regulatory authorities; and the JSE Limited having granted a listing in respect of the rights offer shares.
5. Purpose of the rights offer and use of the proceeds
The purpose of the rights offer is to provide Alert with capital to refinance the business of the group. In order to return Alert to long-term stability and sustainable profitability, the company is in the process of returning to its original core business of selling and supplying steel and steel related products and services, and to restructure the company’s balance sheet as the company is presently operating under constrained financial circumstances.
6. Financial effects of the rights offer and the specific issue
The unaudited pro forma financial effects of the rights offer and the specific issue, for which the directors are responsible, are provided, for illustrative purposes only, to show the effect thereof on loss per share, fully diluted loss per share, headline loss per share and fully diluted headline loss per share as if the rights offer and the specific issue had taken effect on 1 July 2010, and to show the effect thereof on net asset value per share and net tangible asset value per share as if the rights offer and the specific issue had taken effect on 31 December 2010. Because of their nature, the unaudited pro forma financial effects may not fairly present the company’s financial position and performance. The unaudited pro forma financial effects have been compiled from the published reviewed results for the six months ended 31 December 2010 and are presented in a manner consistent with the format and accounting policies adopted by Alert and have been adjusted as described in the notes below:

Pretoria*Includes 7 600 000 treasury shares
Notes:
1. The pro forma calculations have been based on the assumptions that: the rights offer was fully subscribed for; and the rights offer and the specific issue was implemented on 1 July 2010 for income statement purposes.
2. The pro forma calculations have been based on the assumption that the Underwriting Agreement (and the related loan agreements) was effective on 1 July 2010 for income statement purposes.
3. The information as reflected in column (i) has been extracted from the company’s reviewed consolidated interim results for the year ended 31 December 2010.
4. The information reflected in column (ii) is calculated based on the assumption that R50 000 000 was received as consideration for the 1 515 151 515 rights offer shares.
5. The information in column (ii) has been calculated assuming that transaction costs of R1 400 000 (exclusive of VAT) have been incurred and written off to stated capital.
6. The information in column (iii) has been calculated assuming that a specific issue of 151 515 152 shares were issued pursuant to the specific issue. The percentage change has been calculated as the cumulative change since before the rights offer.
7. Further announcements and circular Further announcements will be made in due course relating to the fulfilment of the conditions precedent and in respect of the salient dates of the rights offer. A circular to shareholders, giving full details of the rights offer, will be posted to shareholders on or about 19 September 2011.

26 August 2011
Corporate Adviser and Designated Advisor
Vunani Corporate Finance

Further Cautionary (2)

ALERT STEEL HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847

(“Alert” or “the company”)

FURTHER CAUTIONARY ANNOUNCEMENT

Shareholders are referred to the various announcements, the last of which was dated 23 June 2011, and are advised that negotiations are still in progress, which if successfully concluded may have a material effect on the price of the company’s securities. Accordingly, shareholders are advised to continue exercising caution when dealing in the company’s securities until a further announcement is made.

4 August 2011

Designated Adviser
Vunani Corporate Finance

Expansion Through Container Project

Alert Steel Holdings Limited
(Incorporated in the Republic of South Africa)
(Registration number 2003/005144/06)
JSE code: AET
ISIN: ZAE000092847

(“Alert Steel” or “the company”)

ALERT STEEL EXPANDS RETAIL NETWORK THROUGH CONTAINER PROJECT

Pretoria, 26 July 2011 – Alt-X listed Alert Steel has expanded its retail network through the deployment of small mobile retailing centres in rural areas as well as areas where the company currently has no distribution presence. Known as the Alert Express container project, the retailing centres are converted shipping containers with a floor area of 36m². One half of the floor space will be used to stock long length products while the other half will be used to stock steel related items and will also serve as the retail floor. The containers will stock all fast moving products as identified by the nearest Alert store and customers will also be able to place orders for items not carried. The first container was commissioned 30 kilometres outside Brits.

Chief executive Johan du Toit says the containers will initially be deployed in close proximity to its existing branches but the company is also looking at deploying the containers in areas where it does not currently operate. “They are primarily intended to serve rural markets, which have shown promising growth, and will become a big component of our corporate social responsibility programme,” he says. “In addition to serving these communities, each container will initiate or adopt an uplift programme in consultation with local stakeholders.” The company intends to dispatch 50 Alert Express containers within the current financial year ending 30 June 2012 and each container is projected to sell approximately 24 tonnes of material per month.

For further information call Johan du Toit on 082 416 8888

Issued by du Plessis Associates on behalf of Alert Steel Holdings Limited.
dPA contact Helen McKane Tel : +27 11 728 4701, Fax: +27 11 728 2547, Mobile: 082 330 2034 or
e-mail: alertsteel@dpapr.com
website: www.alertsteel.co.za

Designated Adviser
Vunani Corporate Finance

Alert Relaunches Tzaneen Store

Tzaneen, 21 July 2011 – Alt-X listed Alert Steel today relaunched its Tzaneen branch, as part of the company’s plan to return to profitability by refocusing on its core business of retailing steel and steel-related products. The store sports the company’s new branding, its retail floor space has been extended substantially and it has also expanded its product range, including the introduction of a new line of castings, fasteners, the latest precision and engineering tools and one of the largest ranges of welding products and plasma cutters in the market. Continue reading